Our flagship product, the Air Assist™, is a novel device for colonoscopy, that prevents air/CO2 escape and maintains colonic distension, resulting in more efficient and less frustrating colonoscopies. It is the product of a practicing gastroenterologist with extensive endoscopic experience, who after years of performing thousands of colonoscopies, found a simple safe solution to a common problem. We feel that it is a solution that will enhance the colonoscopy experience for both the endoscopist and endoscopy staff.